Rade is a digital advertising specialist with years of practical experience running Meta Ads campaigns for small and medium-sized businesses as well as personal brands. He has managed campaigns across different industries, focusing on performance-driven advertising that delivers measurable results rather than vanity metrics. This mentorship teaches participants how to plan, launch, and optimize Meta Ads campaigns with a clear strategy. Students will learn how to define objectives, target the right audiences, create effective ad creatives, manage budgets, and analyze campaign performance. The course emphasizes practical execution, testing, and optimization to ensure consistent improvement and return on ad spend. The goal of the mentorship is to help participants confidently use Meta Ads as a scalable growth tool, enabling them to generate leads, acquire customers, and grow their businesses through structured and data-driven advertising.