Google Digital Marketing & E-commerce Certificate: Available on Coursera, this is an excellent option for beginners with no prior experience. Covers: The marketing funnel, attracting and engaging customers, email marketing, content marketing, and e-commerce basics. Features: Includes training on popular tools like Google Ads, Google Analytics, Mailchimp, and Shopify. Endorsed by: The American Association of Advertising Agencies and the American Advertising Federation. Meta Social Media Marketing Professional Certificate: Offered through Coursera, this is a specialized course for those focused on social media. Covers: Social media content strategy, advertising, and management. HubSpot Academy Digital Marketing Certification Course: This free, online course is a great entry point for learning the fundamentals of inbound marketing. Covers: SEO, content creation, social media strategy, and paid media. UCLA Extension Digital Marketing Certificate Program: A robust program for those with foundational marketing knowledge who want to advance their skills. Covers: Industry trends, branding, and an in-depth look at key digital marketing channels.