Boris is a video editor and the founder of EdgeCut Media, an agency dedicated to helping coaches, entrepreneurs, and creators build a recognizable personal brand through short-form video content. With several years of experience working with brands across the USA and Europe, he combines strategic thinking with authentic storytelling to create content that drives trust, growth, and clients. As a mentor, Boris focuses on practical, results-driven methods rather than theory. He teaches clear systems for planning, editing, and optimizing short-form videos that strengthen personal brands and attract the right audience. His goal is to guide creators toward producing high-quality content that stands out, converts, and builds long-term digital presence.